Search engines sued -- selling hits for money
Several Internet search engines are taking fire from a Texas firm that says their pay-for-play policies break trademark law and misdirect consumers.
Mark Nutritionals, a diet pill manufacturer in San Antonio, says that people who enter queries about its product, Body Solutions, are misdirected to competing Web sites that have paid for top billing. The suit claims the search engines are allowing an illegal "bait and switch." [SF Gate]
...it figures it would come to this...the argument sticks with tradmarked items...the fallout will be interesting...mj
12:03:25 AM 
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