Rock 'n roll music should be allowed to die. It's been on life support from commercial interests for a very long time. But it's been brain-dead since about 1976.
The trap-drum kit, the electric guitar and bass, are boring. Nowadays, the kind of sound they make is hackneyed, tired and trite.
Today, rock music is all about protecting your investment.
I don't know what the popular music of the early twenty-first century may be, but it isn't rock. It isn't rap/hip hop either, which is now almost as old, even quaint, as rock.