Nokia's decentralised R&D operation (many people at local R&D sites, with little hierarchy), led by "Mr Advice", allows offbeat ideas to hit the market quickly. Hits: hiding the antenna in the phone, the one-button navikey; misses: the sms/games/mp3 phone shaped like a games controller. And interestingly engineers have to be able to sell their ideas.
6:18:06 PM comments
