How to build a successful web site.
Brett Tabke: Successful Site in 12 Months with Google Alone. #1 tip: new content daily. Search engines love new content. It makes them feel useful.
On site design:
The simpler the better. Rule of thumb: text content should [out-weigh] the html content. The pages should validate and be usable in everything from Lynx to leading edge browsers.
[f8dy@oliver]$ lynx --source http://diveintomark.org/ | wc -c
38951
[f8dy@oliver]$ lynx --dump http://diveintomark.org/ | wc -c
24963
On page size:
Speed isn't everything, it's almost the only thing. Your site should respond almost instantly to a request. ... The smaller the better. ... Over 5k and under 10k. Ya - that bites - it's tough to do, but it works. It works for search engines, and it works for surfers. Remember, 80% of your surfers will be at 56k or even less.
I've tried to keep my HTML templates as small as possible. I just made a change to show an abbreviated version of my sidebar on archive pages (just internal links, no blogroll). And another change to move content off my home page more quickly (it now shows the full text of the 15 most recent posts, then just titles of the next 15). My home page is usually around 40K, daily archive pages around 15K. Including graphics. [diveintomark]
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