New River Voice, started last year as a biweekly print publication with a Web site, is making the transition to Web-only publication.
Editor & Publisher Tim W. Jackson, an adjunct journalism prof at Radford, announced the change in the latest issue, along with a note saying the print edition had about 15,000 readers, but not enough advertisers and "essentially no advertising sales
representatives" to change that.
He said he plans to keep offering "progressive news and views and
the best reviews that the NRV has to offer" at http://newrivervoice.com and would like to resume print publication someday... meanwhile advising readers to grab the last print issue as a collector's item "and sell it on eBay in 10 years and make lots of money." That's probably not something you will ever be able to do with a Web site. (If so, this link to my old Web news employer might be worth a bundle: http://nando.net)
The Web site image of the last print issue's lovely cover of a growing, green Earth, has this ironic note at the bottom: Happy Earth Day, New River Valley!
Read this issue's From the Editor to find out
how the New River Voice is going to save paper. Recommended Web-only role model, using a "sponsorship" idea instead of traditional ad sales, NewHaven Independent; see its about pages for more on its journalistic goals and pass-the-hat business model. PS Doug Thompson has a nice write-up at Blueridgemuse.com, under the headline "Reality Bites The New River Voice."
1:37:47 PM 
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