(SOURCE:"rossm")-
Exactly. Blogs allow you to inform your community WITHOUT having to explicitly decide to update everybody and explicitly decide who to update.<quote>
The competition for k-logs, then, isn't KM systems; it's email. What k-logs add to email is a slight, but important change to the communications paradigm. The shift is from targeted addressing to an assumption of community and inclusivity. A blog is an open record, available to everyone in the community. Instead of thinking about who needs to know, the corporate blogger thinks about informing many others. Instead of a one-time message, the blogger thinks about creating a long-lived, widely accessible record. These changes in the way we think about our daily writing are more appropriate for the way we work. It's much more natural to gradually document our work for others using an open, journal-like blog than to constantly update specific individuals. The advantage of k-logs is that they eliminate the effort required to explicitly remember to update coworkers and the additional work in deciding who needs to know about each update.
</quote> [
Roland Tanglao: KLogs]