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Commodities
The material is the offering |
Goods
The product is the offering |
Services
The operation is the offering |
Experiences
The event is the offering |
Transformations
The individual is the offering
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Origination |
New substances are discovered |
New inventions are developed |
New procedures are devised |
New scripts are depicted |
New aims are determined |
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Execution |
Extracting is the core activity of the trader |
Making is the core activity of the manufacturer |
Delivering is the core activity of the provider |
Staging is the core activity of the stager |
Guiding is the core activity of the elicitor |
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Correction |
A poor site triggers further exploration |
A problem triggers fixing of a mistake |
A reaction triggers a response |
Forgetting triggers preservation of memory |
A relapse triggers stronger resolve |
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Application |
A trade connects in markets |
A transaction connects with users |
An interaction connects with clients |
An encounter connects with guests |
Persevering connects with aspirants |
