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Monday, July 08, 2002

How To Think Out Loud

In this post "Jon Udell" takes an example of a quality weblog post and, in his typically cogent fashion, points out some of the most useful products of this activity.

I don't always agree with Jon -- sometimes he's so far out in front of the technology that I can't connect -- but I believe his points on the value of effective weblog usage are sound. William Zinsser's Writing to Learn is a classic text on how putting ideas to paper -- in an appropraite fashion -- clarifies thinking. (Sadly, I can't tell that such skills are any longer taught in public schools.) What Dave Winer calls narrating the work is a prime example of this. Jon's other points about the impact of a weblog are equally valid.

For any company to succeed at knowledge management -- or have an effective virtual company since they are artifacts of the same process -- there must be an emphasis on getting people to think out loud effectively. Virtual collaboration and knowledge management are not about application training, or technologies, or protocols.

They are about getting people to expose their thoughts to one another, and to do so in a way that is both useful and inviting. This does not come naturally to most people. It takes work. It takes guidance. And it takes some encouragement and support -- along with the right technology. But in the end the technology matters little, be it a weblog, a discussion group, or even e-mail. It is the human factors that are most important in trying to build dialogue.

Jeffrey P Shell thinking out loud about Zope. Here's Jeffrey P Shell thinking out loud about a Zope optimization puzzle: [...]

Although Jeffrey reaches no conclusions in this posting, I find his thinking-out-loud process incredibly valuable. Writing is a way to clarify thinking. Doing such writing on a weblog is the primal act of knowledge management. Here are some of the useful outcomes:

- Jeffrey thinks a little harder about this bit of analysis, because he's making it public.

- The fact that Jeffrey is wondering about these issues creates the possibility that, by manufactured serendipity, answers will come to him from people made aware of his interest.

- Now that I know Jeffrey's on the case, I'll remember to check his weblog (or contact him personally) when I next encounter a similar problem.

Thinking out loud isn't always useful, of course. You have to think about interesting things, and articulate them in useful ways, as Jeffrey always does. Dave Winer calls this "narrating the work." Knowledge management is really just about cultivating that habit and that skill. [...]

[Jon's Radio]

Weblogs Are Disruptive Technology

Another take on Clayton Christensen's disruptive technology spectrum

Weblogs are to CMSes as pcs are to mainframes. I came across a slightly-too-long but ultimately interesting article called Blogs as Disruptive Tech. The thesis: weblogs are to big, expensive content management systems (CMSes) as the PC was to the IBM mainframe. Very interesting read.
[Paul Holbrook's Radio Weblog]

Inter-link for Multi-User Weblogs and Intranets

Not sure where this fits. It isn't specific to Radio -- I don't think the Moveable Type TrackBack even works in Radio -- but I wanted to capture the thought about automatically linking certain entries to different logs, i.e. a project team working on customer service systems might want to link to the log kept by the CSRs for problem resolution, etc.

Using MT TrackBack for Cross-functional Team Blogs.

Just yesterday Glen and I were talking about what balance to strike between multi-author weblogs and individual weblogs on our intranet. I think that eventually we would evolve our blogs on the intranet to single-author but enable some way to port or otherwise indicate certain of their posts for diffferent teams the writer might be on. We use MovableType and had not yet come up with an elegant way to do this that still met our needs (it is partially a taxonomy challenge, of course!).

The new MT TrackBack might fit the bill:

Multiple "authors" without author accounts

Say you want to have your readers contribute to your blog, but do not want to add them as an author; either because you want to limit the number of authors or you don't want the work of having to add new people each time someone wants to post something interesting. Or, you may not want their posts to "weigh" as much as your official set of multiple authors.

With TrackBack, you can set up a section of your site to receive pings.

Kristine, one of our beta-testers, used her site, The Red Kitchen, as an example:
"If I had a category named 'Red Kitchen Guests' and allowed pings to it... then anyone with an MT blog could post a recipe on their page and ping my guest category. Then it could automatically list a ping link and excerpt on the Guest category page."

With this we could set up team weblogs that just gather TalkBack pings from team members who are writing klog entries. Ideally I would like for individual writers to set one or more of their categories to auto-ping relevant team klogs when a new entry of that category is posted. I'm not sure that TalkBack supports category auto-pinging right now but maybe we could do it somehow via category templates.

I'm looking forward to experimenting with this.

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