[Urban Land, via http://www.greenclips.com">GreenClips]: Lydia Haran, leasing manager for New York City's Solaire 'the first residential high-rise to earn LEED Gold has an explanation for why 293 units were leased within five minutes. 'We learned from the leasing process that the green features actually were primary and other factors secondary, that there was a pent-up demand for green luxury high-rises.' According to Haran, those units achieved a 10 percent premium in rents, which have risen some 15 percent since the building opened last year.
Last year 'green' was secondary. It's fun watching a market in motion!
10:47:13 AM
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