Brian Fitzgerald's Radio Weblog

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8:44:09 AM

The Google Gods: Is Google Too Powerful?
Patrick Ahern has witnessed the power of Google--and the difficulties of trying to do business without it.

Data Recovery Group, where he is president, would typically come up around the fourth listing on Google's popular search engine last year. Then in January, when Google removed the company from its listings without explanation, Data Recovery saw a 30 percent drop in business.

"When you're No. 4 that plays well; when you fall off, you tend to lose phone traffic. And if you don't have the right relationship with Google to find out what you could have done wrong, you're out of luck," Ahern said, noting that this can have a dangerous domino effect. "If you're not ranked in Google, Yahoo [powered by Google] won't list you. It's incestuous." [C|Net]
8:24:59 AM