Web Analytics
Measure This! No Ruler Required.
Tuesday, October 14, 2003
Don't Count On Me
Measure This! No Ruler Required.

Don't Count On Me
Don’t Count on Me. by Jim Sterne Web analytics can help every manager reach their goals by acting as a lens through which they can more clearly see how well their area of the Web site is working. Unfortunately, it also lets everybody else in the organization clearly see how well his or her area of the Web site is working. Can't we all just get along? [Current Articles from MarketingProfs.com]