Home-Based Entrepreneur

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 Thursday, April 10, 2003
Analysis of Public Wi-Fi Pricing Models.

John Yunker explores the pricing models for public Wi-Fi hot spots. It will be interesting to see what happens with Wi-Fi pricing, especially at hotels and convention centers, as the number of hot-spots grow like crazy over the next year.

Pyramid Asks, What Happens When Pricing Drops?. John Yunker of Pyramid Research notes that even optimistic projections of venue revenue today for hot spots relies on pricing staying constant over time: The latest free Wi-Fi newsletter from Pyramid covers some of the latest news, but leads off with Yunker's analysis of dropping prices from the venue's standpoint. He says, Current revenue share models value the network far greater than the location. I say, the hot spot business is about real estate and software, not about the technology.... [Wi-Fi Networking News]

[Doug Fox -- The Future of Meetings]
8:34:42 AM    

Wi-Fi, Weblogs and IM at Tech Conference.

First story in this Wired article describes the use of Wi-Fi, weblogs and instant messaging at a tech conference.

Wireless Really Goes to Work. In hospitals, at conferences, on farms and at theme parks, people are putting wireless technology to work in unprecedented ways. By Jessie Scanlon from Wired magazine. [Wired News]

[Doug Fox -- The Future of Meetings]
8:33:22 AM    

Geotargeting Opportunities.

Article from ClickZ on the value of geotargeting. In other words the benefits of being able to target your message to prospects in a specific geographical region. To date, I don't think there are many organizers of seminar programs, conferences or events that target their web-based ads or content exclusively to people within a specific geographical region.

Geotargeting: Why It Matters to Marketers [ClickZ]

[Doug Fox -- The Future of Meetings]
8:31:08 AM