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Friday, October 8, 2004 |
Apple is 'clear winner' of PCWorld retail survey. PCWorld has published the results of its latest survey of online and retail technology stores, naming Apple the "clear winner" overall. Anne Kandra writes in the article accompanying the news that "63 percent of survey respondents who had visited the [brick-and-mortar] Apple Store rated the overall quality of its buying advice a 6 or 7." She goes on to say that almost 70 percent gave it the same score for ease of locating buying advice and over 70 percent felt the same way about the information it provided for making buying decisions. While visiting one of the stores, Kandra noted that "in contrast to the cluttered warehouse feel of many tech superstores, The Apple Store had a Zen-like simplicity." [MacCentral News]
12:36:39 AM
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© Copyright 2006 William T Goodall.
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