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Updated: 2/1/08; 13:36:22.

 

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Thursday, December 13, 2007

You say tomato, i say I still don't know if it plays on my device.

This just in, Plays For Sure is officially dead. Long live Vista Certified. This hardly makes things easier to understand it's downright confusing to me (and I get paid to understand it)  no doubt even more to confusing to consumers.

So Plays for Sure is now Vista Certified. Except, isn't Zune also Vista Certified? But Zune content won't play on any other device? And what XP owners? Do their devices stop working? How on earth do I as a consumer with an older device understand how this new branding maps to what I own?

Who at Microsoft looked at this and thought this was a good idea and was something that would help partners sell more devices?

As opposed to this message which has been clear and consistent from day one. Gotta believe the folks in Cupertino are having a good chuckle over this one.

[Michael Gartenberg]
comment []12:23:50 AM    

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