Monday, May 12, 2003

eLearning Forum I'm speaking about Socialtext at the eLearning Forum meeting this Friday morning in Mountain View with Jason Shellen.  Like I told Jason and Ev, if you are having trouble blogging externally with all the cool confidential stuff going on, take up stamp collecting: I'm prolific... at work. Craig Silverstein of Google told the crowd at ETech that we released an internal version of Blogger in Google. I thought I would tell you a bit about it since it's been interesting and helpful for us in our recent development efforts. Remarkably, we tailored our internal version of Blogger for Google by the end of our fifth week in our new digs. For short 'Blogger in Google' is BIG. A tip for all you smaller web services who get purchased by larger companies, release an internal tool that your co-workers can't live without! Sure, we went from answering tech support for the masses (Blogger Pro, et all) to answering tech support questions in the lunch line but it's been worth it. Our public version of Blogger will benefit from this round the clock scrutiny. All in all it's been a lot of fun, plus I didn't quite make the blogging A-list the first time around, but I have a second shot at work. My internal blog, The Shellen Conspiracy, has certainly seen much more attention than shellen.com in recent months, sorry. :( It's just that I can be a bit more open in my internal blog. I think I'm still finding my balance between what can be blogged here and what I keep as competitive info. If you want to hear more about BIG, I'm giving the June 10th Keynote: 'Where Weblogs Matter' at the ClickZ Weblog Business Strategies Conference in Boston. If you can't make it to Boston, I'll be speaking about Blogger at the eLearning Forum meeting this Friday morning in Mountain View. Hope to see you there. [shellen.com] 7:53:08 PM    comment [] Boyd's Law Stowe Boyd highlights a research report he just wrote on Time to Get Real: Challenges for the Real Time Enterprise.  Most of the report is on systems that realize economies of speed, but he also offers his own law: I get the opportunity to dig into the value of real-time communities, explore the rapidly emerging real time enterprise architecture from folks like Microsoft, IBM, and Oracle, and examine the explosion of instant messaging and its impact on business. I explore Reed's law and extend it into the real time context: "The third law [explored later on as Boyd's Law] is what I call synchronization amplification: As companies seek to increase their individual responsiveness and decrease the impacts of volatility in their markets, they will increase their synchronous communications with partners, but the net effect will be an increase in asynchronous operations of the meta-enterprise. This seeming paradox is simply explained. A real-time enterprise will have more frequent communication with its partners – passing information from application to application, or conducting real-time communication between people. As a result, the latency in information transfer decreases. This means that companies in the meta-enterprise are free to take action on this lower latency information, increasing overall performance across the meta-enterprise." Boyd's Law is one method of achieving economies of span.  When a company effectively integrates vertical production functions, sequencing results in lower transaciton costs.  This can happen both at the system economics and firm-level.  2:29:42 PM    comment [] Conversational Relationship Management George Dafermos on eCRM: Promises and Challenges: ...No matter how simple this may sound, there are plenty of corporations struggling to respond ‘in a personalised’ - or simply humane - manner to customer enquiries via email. For CRM applications to provide tangible value both to organisations and customers, this is a chasm that e-CRM practitioners have to cross. CRM has to reconcile the tension between centrally manipulated customer information and an enhanced user experience. The role of User Interface knowledge is thus of primary importance, however, theory should be complemented with practical and easy-to-use (on the user part) technologies that maximise the potential for direct, humane marketer-customer interactions. In my opinion, the technology/social process best positioned to take e-CRM to the next level is Weblogs... His report has a small background section along with suggestions and thoughts on four dimensions: automation, web services and component-based development personalisation weblogs cross/up selling opportunities & price and service discrimination READ MORE 8:05:48 AM    comment []

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