| |
|
Thursday, December 12, 2002
|
|
MasterCard: PayPass utilizes contactless card technology. MasterCard has announced PayPass, a new "contactless" card payment program that provides consumers with "a simpler way to pay." More info available at www.paypass.com.
MasterCard PayPass is an enhanced payment card that features a hidden embedded computer chip and antennae. A cardholder simply taps or waves his or her MasterCard PayPass card on a specially equipped merchant terminal. The card then transmits payment details wirelessly, eliminating the need for a cardholder to hand over his or her card for a merchant to swipe through a reader. Account details are communicated directly to the special terminals and are then processed through MasterCard's highly trusted acceptance network. Moments after a consumer taps the terminal with his or her PayPass card, they receive payment confirmation and are on their way.
MasterCard PayPass is built around globally interoperable standards and relies on the ISO Telecommunications Standard #14443 to transmit Track 2 data via radio frequency. In North America, where the majority of transactions are authorized on-line, the payment application data is based on the magnetic stripe information. The card/terminal interaction is based the MasterCard Proximity Chip - Online Profile, which is a subset of EMV/ISO7816 commands. [Scott Loftesness]
8:51:23 AM
|
|
Google experiments with product search: Froggle. Google has a new beta, Froggle, which is focused on doing for product search what Google has done for web pages.
Froogle is a new service from Google that makes it easy to find information about products for sale online. By focusing entirely on product search, Froogle applies the power of Google's search technology to a very specific task: locating stores that sell the item you want to find and pointing you directly to the place where you can make a purchase.
Online merchants (U.S. only for the moment) can feed Froggle with their product details. [Scott Loftesness]
8:44:21 AM
|
|
|
© Copyright 2006 Russ Savage.
Last update: 5/8/06; 8:55:11 PM.
|
|
|