Wednesday, August 06, 2003

Targeted Advertising This article is about the expansion of the bid-for-ad-placement concept from strictly the search domain to the general "web-site" browsing context. If You Liked the Web Page, You'll Love the Ad. Online publishers are beginning to sense the possibilities of having Google or Overture serve ads to their audiences. By Bob Tedeschi. [New York Times: Technology] 1:33:18 PM    comment []