Thursday, February 24, 2005

Ads Embedded in Online News Raise Questions. The practice of generating revenue by embedding keywords into online news articles to steer readers to advertisements is generating debate. By By NAT IVES. [NYT > Technology] 6:42:41 PM    comment [] Whither The Wall Street Journal?. The paper still carries a lot of weight in the business world, but some clumsy decisions about web content are making it insignificant in the online world. Commentary by Adam Penenberg. [Wired News] This is fasinating in SO many ways. Predicts the fall of the WSJbecause of their online content strategy.. Interesting tidbit of how they plan to apply to female readers - you know that 11% of women who stay at home and can't read the journal over their morning cover cause hubbie took it to the train with him...Give me a break, any woman that is at home and wants to read the WSJ  is going to get her own OR go online!!! Do these people do market research in their board rooms?? 1:12:29 PM    comment []

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