Mobbed - by MTV Networks Asia and Motorola. It is a digital entertainment platform which will be targeting youth in Asia-Pacific markets like India, Australia, Indonesia, Malaysia, Philippines, Singapore and Thailand. Free downloads, chat rooms, blogs, contests, blurbs, games. Interesting to see the Mobbster Rewards chart - among other things, they are encouraging users to generate content by sending pictures or blogging - users earn 'moolah' (explained on the site: moolah is like money, except it's not. It's what you need to get Booty, which is the good stuff. Earning Moolah is easy. In fact, you can earn it just by hanging out at Mobbed.) everytime they send a picture or a blog post through their mobile phone via sms or MMS.

10:39:13 AM    comment []  trackback []

JP Rangaswami, who's fabulous blog I only just discovered, articulates so succinctly, the Four Pillars underpinning the new world of information - Search, Syndication, Fulfilment and Collaboration/Conversation.

It's very difficult to share just an excerpt - read the full post for sure - still ...

"You create, publish, receive information that you never had before. Social information, cooking-pot information. You visualise it in ways you could never do before. You move it and share it and enrich it and aggregate it and disaggregate it using tools you could never have conceived before. And you do all this with presence and location and intention and mobility. You teach it and learn it and shape it and train it. You cleanse it and repair it and fuse it and melt it. The it is information. Yes, this is a blog about information

And the you doing everything is not me nor my generation. All we are doing is preparing for Generation M and learning from them."

8:54:12 AM    comment []  trackback []