The Holistic Health Phreak

"It takes a lot of energy to look for people to serve. More than likely you have had the experience of trying to figure out how you could find the greatest number of customers. You spent much time and money experimenting, looking for the right way to catch their attention. Once you caught their attention, you had to convince them that you are the one who has what they want. By the time you actually found someone willing to try what you offer, you were exhausted!

"This is the typical end result when you buy into the adversarial marketing school of thought that preaches a gospel of 'stealing market share' and 'eliminating the competition.'

"These 'stealth' strategies virtually guarantee that if you do win the battle, you will end up with customers who will be impossible to satisfy because they are not a perfect fit for your company.

"The lesson to be learned from this type of experience is to listen for and trust your inner voice when you encounter a less-than-perfect customer. It's warning you that your own distinctive light has gone out or that perhaps you forgot that lighthouses do not wade out into the water looking for boats to serve. Your responsibility is to stand still and keep shining your own distinctive light, to keep polishing the lens to ensure that your light has the power and brilliance to break through the darkness and attract the attention of only perfect customers."

Does This Sound Like Your Holistic Health Practice??