Thursday, March 11, 2004

iPhrase. Another roundup on the search landscape over at the Herring (registration required). Most interesting find: iPhrase, which provides intelligent "self service" search for corporate clients interested in creating better experiences for their customers online. Schwab apparently is using it to good end.... [John Battelle's Searchblog] 10:27:01 PM    comment []

Outsourcing Search Engine Marketing. Search engine marketing is crucial for the success of online businesses -- but should you take on search marketing in-house, or outsource this challenging task to a contractor or agency? [Search Engine Watch] 10:24:34 PM    comment []