Following is the announcement from Gery Carson, CEO of SFI Marketing Group:
12/1/04
Dear SFI Affiliate,
During the first eleven months of this year, SFI has made an abundance of improvements and enhancements. These include:
- Completely redesigned and centralized our affiliate website (www.sfimg.com)
- All new Veriuni store
- New offline marketing tools
- Launched a greatly improved Wholesale program
- Added a toll-free order line
- Live, online support added to www.sfimg.com and IAHBE
- Introduced a number of new products
- Added the "Next Step" training center
- Redesigned Smart Start
- Introduced the new "Welcome New Affiliate" self-mailer
- Introduced SFI Partner Stores
- Added the option to receive commissions via PayPal
- Added a search engine to www.sfimg.com
- Sent out a weekly newsletter EVERY Friday since January
- Overhauled Eagle Co-op
- Introduced E-Cards
- Introduced new and improved Gateways
- Added a variety of new reports and business management tools
- Introduced ValuePaks
- Published a new SFI book
- Added 93 magazines to the magazine rack
- Achieved whitelist status with AOL, Yahoo, and other major ISPs for greatly increased email deliverability
Obviously, we are working very hard to make SFI the best it can be. That is why, on January 1st, I'm very pleased to announce that we will also be introducing a brand new improved compensation plan.
We had several key objectives in redesigning the compensation plan:
- Provide a strong incentive to become MIQ
- Provide a strong incentive to retain MIQ status (reduce attrition)
- Provide significant earnings opportunity, both front-end and back-end, on personal referrals
- Provide a platform that encourages and rewards strong, synergistic (teamworking) relationships between uplines and downlines
- Increase the percentage of Standing Orders
- Provide a strong incentive to take immediate and daily action
- Show exciting income potential in an easy-to-understand way
- Provide an upfront "show me the money" component to clearly demonstrate SFI is real to new affiliates
- Provide the opportunity for new affiliates to realistically earn income monthly to establish SFI's potential
- Provide a strong incentive to continually advance in rank
- Provide a strong incentive to develop leaders in ones team
- Provide a strong incentive to build a large sales team
- Provide a robust retail sales program
- Provide the "big money" opportunity that heavy hitters are looking for
It was a major challenge to achieve all of these objectives and we went through many, many drafts since we began the redesign work in the Summer. You might also like to know that we worked with over 20 of SFI's top leaders in designing the new plan.
In announcing the new plan today, I'm thrilled to say that not only did we MEET all of our objectives, but I believe we clearly EXCEEDED them with some truly powerful and unique features.
If you're ready to check it out, here's the URL with all the details:
http://www.sfimg.com/TNet
(If you're not an SFI affiliate, you can join here and get access to that information.)
After you've taken a look, be sure to continue reading on as I have lots of other exciting information and news to share with you today.
We'll start with this excerpt from "Choosing The Best Network Marketing Company":
"What you want is a compensation plan that shifts some money upfront so the new person can see a check in their first few weeks. By giving the new people that taste of success, you lock them in, and they'll stay involved and keep working long enough for the 'back-end' residual-type income to kick in.
The point is, almost every type of compensation plan can ultimately deliver a monster income on a big downline, but first you've got to have a product line capable of attracting and sustaining that kind of growth. AND, you've got to have a means for new people coming in to get a taste of the potential income, or you'll be losing people as fast as you can bring new people in to replace them. In short, if you've got top products and an upfront bonus in your compensation plan, everything will take care of itself --it becomes self-perpetuating. If you don't have both of these crucial elements, however, your business is going to be a losing proposition --one big, frustrating Catch-22."
If you've reviewed the new comp plan, we've obviously taken the above advice to heart.
For starters, SFI's new "Team Network" system will force significant growth under thousands of new affiliates, giving them that critical taste of success, while simultaneously demonstrating tremendous future potential.
To help "prime the pump" even further, we have also earmarked 4% of CV companywide towards a first month guaranteed commission check. This component of the new plan means that all new MIQs, starting in January, will get a commission check their first month (we'll send it, regardless of amount). Then, the T-Net structure will help ensure the checks keep coming.
And with the Business Builders Bonuses, new affiliates can create significant commission checks right out of the chute!
And these are just SOME of the powerful components of T-Net. When you grasp the entire picture and understand how all the new dynamics work together, I'm betting you will be as excited as I and many top SFI leaders are about this new plan.
Now let's look at some other powerful features...
NEW EMAIL NOTIFICATIONS SYSTEM
If you know how now or can learn how to generate a steady stream of affiliate registrations, the new email notifications system could be HUGE for you! Starting January 1st, we will begin plugging in new affiliates under you in your personal T-Net network as they sign up (placed in the next available open slot). Starting the next day, for 29 days, they will then begin receiving a daily "Network Growth" recap email of all the new affiliates that have been placed under them.
The email will explain that these new affiliates have been placed under them and they can be earning 6% on each, plus have the opportunity to earn on everything these affiliates go on to do, etc. To lock in this benefit, the affiliate receiving the recap simply needs to upgrade (become MIQ) within 30 days of their sign-up date (which we of course let them know in the recap). If they fail to upgrade by their 30-day deadline, they lose their spot in the network and everything below rolls up.
If you skimmed the last two paragraphs, go back and read it again, as this is one of the truly MAJOR new components of the SFI system. Because the 2x12 network is so narrow, substantial growth will naturally flow down level after level.
With the combination of your own efforts, PLUS the efforts of your upline, PLUS the efforts of your downline, a large percentage of your affiliates could be receiving these exciting notifications. Over a month's time, the number of affiliates placed under them could be VERY substantial. Indeed, many of our top leaders have been known to bring in literally HUNDREDS of new affiliates a DAY!
Are the affiliates above all this activity going to want to lose their position and lose all this potential income? Of course not! New affiliates will now have a HUGE incentive to become MIQ and remain MIQ.
NEW BUILT-IN COMPANYWIDE AD CO-OP
An all-new company-sponsored ad co-op will go into affect in January. Up to 12 free shares will be included in the benefits of the rank of Platinum Team Leader. Bronze Team Leaders will receive one free share, Silver two free shares, and Gold four free shares. In other words, by simply referring 2 MIQs (the basic qualifications for Bronze Team Leader), you would receive one free share in the ad co-op and up to 12 free shares in advancing to Platinum. You receive these free shares automatically every month that you are qualified at that rank and all affiliates generated for you by the ad co-op of course flow into your network, increasing momentum and growth for all.
NEW RETAIL PROGRAM
SFI has always endeavored to have a strong retail program. As of January 1st, our strongest retail program yet will be in place. Starting January 1st, when you make a sale to a NON-affiliate, it will be considered a retail sale and you will earn a straight 40% (of CV) commission. It DOUBLES to 80% if you have at least 10 total SVP for the month. Special note: We have eliminated the old comp plan's "initial sale" and "subsequent sale" labels. In other words, with the new plan, a sale is a sale. Period. Whether the customer is buying for the first time or the 50th time from you, you're going to earn 40% (80% if your total personal SVP for the month is 10 or more).
Bottom line: If you want to focus on personal retail sales, we now have a very robust compensation plan that pays you up to 80% of our CV (Commission Volume) on every product you sell.
OTHER FEATURES OF T-NET
Here are some other features of the T-NET plan that you may not have realized or that are not yet documented elsewhere:
1. You can earn from every income stream without any group volume requirements.
2. You can earn over $10,000/mo. with JUST TWO personally sponsored MIQ affiliates.
3. You can earn infinitely deep into your organization on all personally-sponsored MIQ affiliates.
4. There will be monthly compression of the network for maximum payout. This means that should someone drop out, the next affiliate below that spot moves up to fill the gap. This ensures maximization of the number of affiliates in your payline and a constant clearing of the "dead wood" in your organization which allows your best people to rise to the top.
5. OVER THREE TIMES as many affiliates will be receiving commission checks as there are today. That's thousands of more people every month with proof that SFI is the real deal, and we believe this will pay huge dividends.
6. If one of your personally-referred affiliates sponsors someone, then downgrades, the commissions of that "orphaned" affiliate can now roll-up to you.
=================== IMPORTANT ===================
With the exception of brand new affiliates joining SFI after December 1st, to be part of the T-Net Network when we compile it on January 1st, you MUST BE MIQ on December 31, 2004. We will do our best to make sure everyone gets this important message. However, you can really help yourself by doing everything you can during December to help as many of your non-MIQ affiliates get upgraded so that they start the new year with the best possible position in the new T-Net network.
Of course, not only that, but for all your personally-sponsored affiliates who upgrade via a standard 10 SVP/20 CV personal purchase in December, you'll earn a Seller's Commission of $16 for each one.
To help you reach as many of your affiliates as possible, we've set up a special co-op postcard mailing. For just 29 cents apiece, we'll send out a full-color postcard via first-class mail to all of your personally-sponsored affiliates (USA-resident s only). If you don't wish to mail to ALL, you can mail to your top 25, top 100, top 500, or whatever number you want. We will use a "Power Rating" formula which weighs the number of referrals, months they've been MIQ, etc. to determine who your top affiliates are. You can get more information and/or order your postcard mailing at:
[URL deleted -- This is for affiliates who have sponsored other affiliates, only.]
Note!! The DEADLINE to order your postcards is Monday, December 6th.
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IMPORTANT QUESTIONS & ANSWERS
To keep the length of this announcement letter down, we've set up a separate Webpage of over 30 important questions and answers about the new comp plan. We STRONGLY urge you to go to this Q&A Webpage and review this information:
https://www.sfimg.com/Reference/TNetFAQ.sfi
(If you're not an SFI affiliate, you can join here and get access to that information.)
JANUARY 1ST SNEAK PEEKS & CLOSING THOUGHTS
In addition to a powerful, new compensation plan, an incredible new email notification system, and a company-sponsored ad co-op, here are some of the other major items coming to SFI in January:
- Introduction of a new full-color prospecting booklet
- Gateways, emails, and Smart Start translated into Spanish
- The launch of a new fundraising division
- Exciting new sales, recruiting, and team-building contests
- New products
- AND SOME OTHER SURPRISES!
When all of these new programs, products, and enhancements are in place in January, we believe SFI will take another huge leap forward. Indeed, the SYNERGY of everything combined and working together will be extremely powerful.
There will be lots of additional information coming out in the following days and weeks as we edge closer to January 1st. We are also planning conference calls, etc. to get everyone fully up to speed and ready to hit the ground running in January.
In the meantime, if you want to start boosting your commission check right now, you need to get started immediately on a gameplan for contacting your affiliates. Remember, they must be MIQ on December 31st, 2004 to secure the best possible position in T-Net. After December 31st this opportunity for them will be gone forever.
I hope you are as excited as I am. 2005 is going to be a breakout year for SFI and I'm going to do everything I can to make it be YOUR best year ever, too.
Gery Carson
SFI Founder & President
3:55:01 AM
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