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dinsdag 24 juli 2007 |
Search Engine Watch
Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
Taking the Fear Out of Customer Advisory Programs. Planning and running a customer advisory program may seem daunting at first. But the results are well worth it.
Here are the top three fears many companies have, and how to address them.
6:00:10 PM
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Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
PR Persuasion: It's All About the Story—and Positioning. Whether you're attempting to position a company or product as a category leader, gain permission from a community to make changes, or push a law through the legislature, PR needs to tell interesting yet believable stories that make the target audience consider a new perspective or see the sponsor in a new light.
6:00:09 PM
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Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
How to Hire a Marketing Innovator. So you're looking for an impresario of innovation, a doyenne of the different, a marketing maven.
But how do you know if the person you're interviewing is really the Wizard of Wow that your organization can count on to help pep up its profits? And how do you know your corporate culture will accept this champion of change?
6:00:08 PM
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Marketing Profs - Marketing Concepts, Strategies, Articles, Research, Events and Commentaries
Duct Tape Marketing Blog
© Copyright
2007
Carl Manz
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