My across the state of Missouri pal Scott “the name tag guy” Ginsberg is a really great speaker and entertainer. He has taken the art of branding oneself to new levels.

So, what does any self respecting personal brand dude do in this day and age - they launch, in his case, Nametag.TV

Here’s a sample of his work. (although Scott, what’s with all that product in your hair?)Video not working? Click here for Adobe Flash 9!

Consume everything you find there and soak up his enthusiasm, it’s infectious.

6:00:05 PM    

I wrote a post a few days ago that sparked an uncanny number of replies. Essentially, I made a brief point about whether or not your coffee drink order from a Starbucks would give a marketer clues about who you are.

Well, more than one reader pointed out the fact that they had another kind of drink in mind altogether when they read this post and wondered what might your choice of adult beverage say about you. I think the question is a valid one and so I pondered it over an Irish Whiskey myself just last night. By the way I am writing part 3 as we speak, no it’s not what kind of gravy are you, it’s my original point about determining behavior that allows you to identify your ideal customer - stay tuned on that.

But for now, I must confess I’m a Tullamore Dew and water (a nod to my Irish ancestors I guess.)

So, what drink are you?

6:00:05 PM