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  Saturday, October 02, 2004


China Company Vision Mission Statement  ( on business)

If you think the Chinese are behind in the latest theories of doing business, think again.  China’s Economy has been growing rapidly the last 20 years ever since Deng Xiao Peng paved the way for private businesses with his famous adage, “Signal Left, but Turn Right. “ This was a picture I took in a bakeshop which published their corporate vision and mission for all to see.  In a rough translation it reads:

 

Corporate Vision:

To work for full customer satisfaction through excellent and healthy quality.

To showcase regional culture and contribute to service branding.

 

Corporate Mission:

The brand is our wealth

Your trust is our lifeblood

The customer is our parents

Effectiveness and efficiency is our security

To serve is our mission.

 

An effective vision mission statement that provides a clear path of direction the company wants to take and become continues to be one of the important things the owners and the management should constantly espouse and follow.

 


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