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Let's get ready, now.
One of the things we talked about at dinner last night was the stupidity of forking RSS among the little guys. In the future we're going to look back at that as the most bone-headed thing since Marc Andreessen called Windows a bunch of device drivers.
Here's how Microsoft is going to fuck all of us. Their blogging tool will support RSS 2.0. Basic stuff like title, link, description, and maybe to be nice, a few extras like guid, category, and generator. Then they're going to define a namespace with poorly documented stuff the rest of us don't understand. Some of us will support Microsoft's extensions, others won't. Either way it won't matter. They'll be able to say they're supporting the standard and we won't be able to say they're not. And they'll add and subtract features unpredictably until users get the idea that it's safer just to stay with MS, and they'll own yet another market.
Now get this -- it doesn't have to be that way. We could establish a profile of RSS 2.0 and implement strict compliance with that profile in the major blogging tools. We could give that profile a name, and jointly market it to users. Then when MS comes in, the users would know what to insist on. It would make history, it would be the first time a market anticipated Microsoft tactics, and took effective, preventive measures against it. Re-inventing RSS was a bad thing to do. I forgive you. Now fix it, quickly and let's get ready to survive the onslaught.
[Scripting News]
< 12:10:05 PM
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