Power of metaphors
I take a fairly jaundiced view of most management writing. But Michael Skapinker, who is usually reliable but dull in the Financial Times, has been reading his George Lakoff. He looks at the reigning metaphors in pre-collapse Enron and finds nothing but confusion. His conclusion? "Find the metaphorical anomalies and you have identified the companies where something dreadful is about to happen."
The paper which provoked Skapinker's column has the wonderful title Idea Hamsters on the Bleeding Edge. Title apart, tt has all the literary qualities one expects from contemporary academic writing.
12:35:45 PM 
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