"But modern creativity theory argues that the creative process is as much an intellectual and social process as an emotional and individual process. As Dean Keith Simonton writes, 'creativity involves the participation of chance processes both in the origination of new ideas and in the social acceptance of these ideas by others... probabilistic or stochastic mechanisms operate at fundamental levels to generate original conceptions and to isolate the subset of these ideas that are judged adaptive by others -- and hence deserving of the designation 'creative'.' (2)"(artnet| The Matrix of Sensations by Donald Kuspit)

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