Buzz Bruggeman: Blog Rot! or How Not To Play in the NBA.... [via Doc Searls]"One of the incidental benefits of pitching software to smart people is that you have to elevate your game!"
I'm adding this phrase to my canon. At SLS, I think of myself as an "idea" person or Malcolm Gladwell's "information maven." When I get one of my "big ideas," folks roll their eyes but they listen because I'm "elevating my game."
"I read about a dozen different blogs a day, and do so 2-3 times a day depending on how the spirit moves me.... Now for the bad news, some of these really smart people and great writers fall victim to 'Blog Rot', which I define as not staying in the game and offering up great stuff on a daily basis. Perhaps they have day jobs, but if they want to play in the 'NBA' or National Bloggers Association, Blog Rot can't be part of their game."
Sure blog rot is bad, but anyone who posts daily can't possibly "elevate their game" every day. Nobody can be "on" 24/7. There will be days when I do other things and the blog is third or fourth on my list (at best). Them's the breaks, and I do have a life after all. Buzz, do you pitch software at that elevation every day, or just when you're selling?
Buzz would probably enjoy Dan Pink's Just One Thing blog - a "mini-me-zine" of just one thing each day. [also via Doc Searls]
And BTW, the Duke Blue Devils are NOT America's team. :-)
11:38:19 AM 
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