90 Minutes

90 minutes. She was in there 90 minutes to buy a pair of running shoes. Her old ones were shot, and she never really liked them all that much, and she really needed a pair she felt good about.

For 90 minutes while other runners milled around, jogging in a new pair here or another pair there, gazing at the wall of alternatives or wandering over to the colorful socks, she struggled to find the right pair for her feet.

The salesman was in no rush.

For 90 minutes he was patient and helpful, bringing out boxes for her to try. And he explained each one, why he thought they might be right. He was good in the RunTex way. He analyzed her gate. He noticed a slight roll of one foot. And so he brought out shoes to help with that, some cheaper some not.

After 90 minutes of jogging and talking and lacing and relacing, she had a dilemma on her hands: a relatively inexpensive pair that felt warm and cozy or an expensive pair that might help with her hurting foot. The salesman sat quietly while she thought.

Then of course, he said. This is RunTex. If you run in them several times and they don't feel right, just bring 'em back in. We'll find you something else.

She bought the expensive ones.

And she was speedy on the lake, today.

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