Minding your Ps and QsThe Ps? BP, and now HP.
The Qs? What are these people thinking? Why is this so hard?
Whatever happened to those simple ethical rules:
- What would happen if everyone did it?
- What would your mother think?
Forward looking ethical corporations, socially responsible corporations and all that are worthy commitments, but hey, folks, everything -- whether in business or in life -- starts with the fundamentals. No shortcuts.