Updated: 11/14/2005; 1:20:16 AM
Redwood Asylum (emeritus)
   
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daily link  Tuesday, April 19, 2005

Online Data-Gathering Tools
Brian Teasley talks about new Online Data-Gathering Tools in his ClickZ article. 
11:32:45 PM
categories: Web Analytics
 

Questions for Analytics-Driven Marketers
Zachary Rodgers, from his Questions for Analytics-Driven Marketers article:
Analytics, the bedrock of interactive marketing, is fraught with complications. Some are generalized, affecting all marketers. Examples include the reported increase in the rate of Web cookie deletion and the universal problem of how to sort through a glut of data. In most cases, though, the problems of reporting and measurement are as unique to each marketer as the objectives...
 
10:42:21 PM
categories: Web Analytics
 

Thoughts on an Omniture IPO
Eric Peterson, in his article Think Omniture is going public soon? John Hummer sure thinks so ... mentions a piece spotted by one of his readers. 
9:31:20 PM
categories: Web Analytics
 


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