Monday, July 11, 2005

Grabbing the long tail of media. The vision of the long tail entails that an increasingly greater number of digital content authors, from book writers to independent musicians will soon realize that the race to be a star is finally over. There is no need to be one, to make a living while expressing and sharing your creative talent. The long tail ushers an era in which content authors will not search anymore for a market of a million readers or listeners but for a million markets of ones. [Robin Good: MediaNews] 11:31:59 AM

A lazy way to download podcasts. Del.icio.us and Podcasting. (via Graham Stanley) So this is a very cool idea to create personalized podcast feeds using del.icio.us. [Weblogg-ed News] 11:13:17 AM

RSS Search coming to Yahoo. Yahoo Testing RSS Search. Yahoo provided a brief glimpse - apparently an unintentional one - into its RSS search efforts on Friday when bloggers found a test Yahoo site for searching RSS feeds, reports PCMag. Steve Rubel's... [MarketingVOX - The Voice of Online Marketing] 11:10:26 AM

RSS Reader Usage Stats: What does this mean to your marketing? "The RSS Reader market is still highly fragmented, which is leaving the way open for branded RSS Readers, using which strong brands can further expand their reach and communicational touch points with their consumers." [Lockergnome] 11:09:26 AM

Publisher's Guide to RSS. This new online reference is free to access and it provides a five-step process to support effective RSS publishing on the Web. [Robin Good: New Media] 11:01:06 AM

Dude! Dell has dropped its customer support forums. [The Register] 10:41:07 AM

Macromedia integrates Breeze and Captivate. From the press release: "By integrating Captivate and Breeze, Macromedia has created a compelling, rapid e-learning solution," said Frank Nguyen, e-learning technology manager, Intel Corporation. "Even users with no Flash® or programming experience can create, publish, and distribute engaging, media-rich content to a standard web browser, manage and control user access, and track the progress and performance of learners using industry standards such as SCORM and AICC." [Yahoo! Finance] Current Captivate users may download the new Captivate 1.01 at no charge. Full price is US$499, upgrade is US$299. Breeze is a more complex family of products. See the Macromedia Web site for pricing information. 10:20:24 AM

© Copyright 2005 Bill Brandon.