Tuesday, August 10, 2004

Technology as Fashion. Analyzing the success of the iPod mini in Japan, JapanConsuming writes, [base "]The iPod mini is in fact one of those all too rare examples of an ideal product for the Japanese market. It is a product that does something useful, does it really well, and looks terrific too. None of these factors on their own is enough to make the iPod mini a success; their combination, through deft and creative implementation of function, is what makes the difference. Add in some tried and tested limited supply marketing, a store that looks as good as Louis Vuitton and a high impact award winning advertising campaign that has covered Tokyo in pink, green and yellow for weeks, and some of the reasons for the iPod mini phenomenon can be understood.[per thou] [Aug 10] [Apple Hot News] comment []10:09:05 PM

iTunes Music Store tops a million songs in US. Apple Computer Inc. on Tuesday announced that the US version of its iTunes Music Store now has over one million songs in its download catalog. Apple said that it's the first commercial online music download service to offer a million song catalog. That catalog includes offerings from all five major commercial record labels and more than 600 independent labels. Apple claims more than 70 percent market share of legal downloads for singles and albums. More details will follow shortly. [MacCentral] comment []5:46:34 PM

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