Celebrating National Library Week April 18-24
Marketing Strategies: Tips & Techniques From the Pros
Friday, April 23, 2004
2-4 p.m.
Chicago Multitype Library System (parking & directions)
224 S. Michigan Avenue, Suite 680
Chicago, IL 60604
312/341.8500 (ext. 228)
Please join the discussion of marketing our instructional resources and services with panel members Alexis Sarkisian, Sue Cisco-Laga and Debra Popely. Alexis is a library marketing consultant and principal of AskAlexis.com, Sue is a professor of marketing at Oakton Community College and Debra is president of What's Cooking In Nonprofits.
The following article from the November 2003 issue of College & Research Libraries News highlights the importance of marketing and provides a starting point for our discussion.
Integrating Outreach and Building Partnerships: Expanding Our Role In The Learning Community
If you have questions regarding marketing that you would like specifically addressed at the April 23 meeting, please forward to Patty or Judith before April 21. Light refreshments will be served. Bring a colleague with you! We look forward to seeing you there.
Patty Cloud, Roosevelt University
pcloud@roosevelt.edu
312/341.6965
Judith Mayzel, Oakton Community College
jmayzel@oakton.edu
847/635.1715
