Book Reviews
![]() I have been reading Jim Collins' book Good to great (Random House Business Books, 2001). Although the book is a bit overpowering and self-promoting, the book certainly contains good ideas grounded in facts. The central question is: now did the carefully selected eleven US companies make the transition from an average or a mediocre company into a great company, beating rivals and even such celebrities as Coca-Cola and Intel?
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