Direction
When we look at an image our eye travels around the image frame. The amount of motion and type of motion, created by shapes and lines, will covey different emotional states and direction can create intensity.
For example:
Strong motion in all directions can create a sense of chaos.
A shape's direction can be vertical, diagonal, or curved.
A viewer looks along the vertical and then the horizontal axis. This is how we read the basic information of an image. Diagonal direction, therefore, usually makes an image less stable. It conveys a feeling of excitement, change, movement. diagonals are the most dynamic of directions -- creating a feeling of imbalance and motion. Culturally, we can read diagonals as graphs -- left to right -- with the right high being superior and the left low being inferior.
A diagonal that runs left to right will convey a "downhill" motion.
Curved direction can be unstable, but is more reassuring and safe. The amount of curve can relate to the emotions it conveys. Circles trap the eye in a continuous pattern and we read whatever is inside the circle as more important than what is outside the circle. Curves have a definate beginning and end, leading the eye in each direction. They add a feeling of "softness" to a composition.
Triangles trap the eye as well within a sub-frame. This shape creates three different points to the image. A hierarchy is created by the highest point and relationships can be defined by the objects and the angles.
Depth can convey direction as well.
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