[strategy+business]: An exclusive survey shows CEO participation, smart use of technology, and bold change initiatives are key to successful Supply Chain Management.
Many "operational" functions contain a valuable strategic seed, that can generate substantial business value -- if it's recognized, planted to the right soil and nurtured. This is a core assumption to Natural Logic's approach to "building economic value through exceptional environmental performance": we find that looking at a business through our Ecological Lens™ can deliver competitive advantage and bottom line benefits that are often missed when "environment" is considered merely a matter of regulatory compliance or a necessary cost rather than a profitable investment.
Supply chain management is one example of the ways this approach can yield significant -- and measurable -- benefit. See our recent report on Strategic Supply Chain Partnerships.
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