Lessons Learned in Web Analytics. debbie’s blog reports, “WebTrends NetIQ has just released their Lessons Learned in Web Analytics in 2003 report. Download the 36-page PDF here. It’s mostly a paean to WebTrends as an analytics tool. But you’ll find some useful nuggets. Canada’s Department of Foreign Affairs & International Trade used the “average view time” statistic to figure out which pages on their site were too long. Then they cut the copy to make for a quicker read.” By meryl@lockergnome.com (Meryl). [Lockergnome’s Technology News]

11:55:45 PM

categories: Web Analytics

 

Joel gives us 12 rules on how to run a beta test.

I would add one other thing: reward top testers. Adobe gave me a $1400 laser printer for reporting more bugs than any other Acrobat beta tester (this was back in the Acrobat 1.0 days). The next release they told everyone they weren't going to give away any prizes and my bug reporting went WAY down.
[Scobleizer: Microsoft Geek Blogger]

11:47:08 PM 

Fast Company has some great ideas on how to give great feedback. This is a good article for teams to have beta testers read.
[Scobleizer: Microsoft Geek Blogger]

11:43:25 PM 

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Traffic Stats and RSS. An interesting thing happened recently. I was playing around with Andrew Grumet's tool based on the information in Share Your OPML and discovered that a number of people still subscribe to old feeds. This has direct impact on what stats can look like. [TNL.net weblog]