Friday, August 30, 2002

Using Flash to Make a Point One of the coolest technologies that I have worked with in my short IT career is Flash.  You can do some really cool stuff, but maintain a small filesize.  Steve Stalter at ITS has done some neat stuff with flash.  Phil talks about the value of flash demos in today's blog: On another note: building a little 60 second flash demo of a GUI based software product is pretty cheap and it needn't be slick to make its point (as the above demo demonstrates [which would indicate its a demo and a metademo]).  As a CIO with responsibility for a large IT budget, you can imagine how much marketing material I see every single day.  Most of it I throw away or delete unopened.  When something does catch my eye, I'm frequently amazed at how hard it is to get a good understanding of what a product actually does.  Most web sites are collections of marketing material which is dumbed down to the point of giving the curious no idea what the company or product really does.  Seems pretty stupid to spend hundreds of thousands of dollars to get me and people like me just to spend a few moments looking at your product and then not do a good job of communicating what it does.  2:57:27 PM

© Copyright 2002 Dave McNamee. Last update: 10/2/2002; 4:31:49 PM.