Found Objects as collected by John Lawlor :: business blog marketing consultant ::

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Tuesday, December 10, 2002

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Fascinating Look Into 2002 Search Trends.

Google Zeitgeist 2002. If they can grow decent predictive abilities, Google is going to make good money selling information and analysis to global brands.

[marketingfix]

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All Hail Admobiles.

kissmobile.jpgNYT: Hot Dog! They're Not Just Cars, They're Commercials

Profile of the long tradition of ads on wheels, including Hershey's Kissmobile, Pepperidge Farm's Goldfish Mobile and Oscar Mayer's Wienermobile.

The article notes that mobile ads pre-date cars, with Moxie soda (the pre-Coca-Cola fizzy beverage leader) first had a horse-drawn Moxie Wagon in the 1890s.

[marketingfix]

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Spam Hasn't Ruined Work Based Email.

Pew Internet Project: Email at Work
CNET: Spam doesn't kill appetite for e-mail

CNET reports:

A full 52 percent of respondents surveyed in a Pew Internet & American Life Project study reported receiving no spam in their work in-boxes. Another 19 percent said spam accounted for less than 10 percent of the mail they received. The "Email at Work" survey, scheduled for release Monday, polled 1,003 Americans who use e-mail at work.

[marketingfix]

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