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Thursday, November 21, 2002
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Doc Searls interviewed by CreativeCommons
This was the problem with all these dot-com acronyms with a 2
in the middle -- B2B, B2C and so on. "To" was the wrong preposition. As Christine
Boehlke put it to me once, the correct middle letter should have been W,
because in a real marketplace we do business with people not to them. Does
anybody ever shake hands and say "Nice doing business to you!"? Because the
Net is more fundamentally a place than a pipe, we do business with each other
there, not just to each other. Critical difference.
6:09:29 AM 
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© Copyright 2006 Russ Savage.
Last update: 5/8/06; 8:59:48 PM.
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