What can I say: I love showing off all of the cool features we've got in Oracle JDeveloper! And after announcing this week the exciting news that JDeveloper 10g is now free we've had a lot of developers stopping by the booth to check out the wares. It's fair to say that people are blown away when they see the breadth and depth of functionality that we've got. One memorable quote from a user who sat and watched me demo for a while was...
Him: "This thing is like a 'visual studio' for J2EE, and it's free!?!? The full 'everything' version?"
Me: "Bingo!"
As I demo some of my favorite new features we have for J2EE developer productivity, I've been thinking of a new awareness-raising campaing...
Can Your Free Java Development Environment Do This?
- WYSIWYG Visual Editing of JSF, JSP, Swing, and Mobile Interfaces
- Visual Design of Struts and JSF Page Flow Navigation
- Drag and Drop Data Binding for Any JSR 227 Data Control
- Visual XML Schema Creation
- Visually Design Database Tables and Views and Generates SQL Scripts to Create/Alter Them
- Debug PL/SQL Stored Procedures
- Publish Web Services in a Few Clicks from Java, EJB, or PL/SQL
- Use Web Services (Including Interop with .NET) Just By Pointing to the WSDL
- Rich Refactoring, JUnit, Ant, and CVS team development support
- Quick Roundtrip Testing and Debugging for J2EE Apps on Our Embedded J2EE Container
- Visually Tracing the Flow of Your Code by Attaching our UML Sequence Diagram to the Debugger
- ... the list goes on ...
I was at the "ADF Framework and Portal" demo station, so of course I was also showing off my favorite prescritive application-building framework that we use internally in the Oracle e-Business Suite division that's also populare with external business application developers, too. I would go on to show our same consistent data binding experience using plain JavaBeans, EJB3 POJO's (mapped with Oracle TopLink), and web services, too.
For a few developers that stopped by, I let my demoing do the talking to help clear up their initial misconception that Oracle JDeveloper was "the same product" as a similarly-named tool from Borland. I demoed everything I could show them to set JDeveloper apart in their mind and then urged them to download JDeveloper and try it so it would be crystal clear that JDeveloper was in a league of its own!
I'll be back on the booth on Wednesday, so if you're at JavaOne, stop by for a demo...
7:29:02 PM 
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