Wednesday, March 23, 2005

Product Creation Group?

If you've never seen or heard of a product creation group, take a look at this site.  They're only accepting 500 members, and are almost full already (site launched yesterday).  This is powerful stuff, and a membership here may turn out to be quite valuable to you.

Looking at the site from the outside-in, a couple of observations come to mind:

  • Do the math - $60 x 500 members = $30,000 a month.  If this doesn't convince you to start a membership site, I don't know what will.
  • Even if you don't join, examine the way this site is marketed.  Save a copy of the sales page for future reference.  Allen Says is the owner of the Internet Marketing Warriors site, and he is a master at product creation -- learn all you can from him.
  • The idea of collaboration is very powerful - pooling a large number of small monthly payments gives you massive buying power in the marketplace -- these guys will be able to hire the best programmers in the world and crank out some amazing products.
  • Notice the sense of urgency created - in this case the urgency is very real, but in some cases the urgency is there only to motivate potential customers to take action.  Urgency is a VERY important part of any online selling process, and is something you need to learn how to master.

7:58:28 PM  #