Wednesday, 13 November 2002

Ideas: Time To Drop By SaatchiKevin. Time to re-read Kevin Roberts on ideas. Saatchi & Saatchi promotes itself as the Ideas Company, and it does it very well. Ideas, new ideas, appropriate ideas, need to be promoted as being as valuable if not more so than tangible objects. And ideas need to be seen as being worth paying for, even if to do so they must be linked to deliverable products. 2:23:21 PM    Add a comment.

Found and Greeted. I tracked down Bruce Haines and got a nice email reply from him last night. He is currently in Chicago. Must be damned cold and windy right now. Brrr! 1:53:55 PM    Add a comment.