Monday, September 12, 2005

Podcasting Monetization Strategies #1: Marketers "In these examples monetization does not come through directly generated revenues, but indirectly through improved sales." [The RSS and Marketing Diary] 4:02:57 PM

Podcasting Monetization Strategies #2: Publishers Dscusses monetization through ad sales or monetization through content access sales / subscriptions. [The RSS and Marketing Diary] 4:02:11 PM

Survey: Tangible Marketing Results from Blogging Only With Frequent Posting "...bloggers still need to deliver their content via e-mail as well, using RSS as a supplement and not as a replacement ..." [The RSS and Marketing Diary] 3:59:35 PM

Another Desktop RSS Publishing Tool Free tool -- two others listed (one of them better than the other two) [The RSS and Marketing Diary] 3:58:01 PM

Marketing Optimization 101 for Blogs  How to use your weblog and RSS effectively to drive business. [The RSS and Marketing Diary] 3:55:38 PM

Lightening Your Gadget Load. By Patrick Rhone We tech nerds like to think we are prepared for every possible contingency that could come up during the course of our day.  So much so that my computer bag is less of a superhero utility belt and more of a ball of kryptonite that I swing around my neck. In my continued efforts to carry less with me I have come up with some thoughts on how to attack this bane of our daily journeys. [To-Done] 3:43:14 PM

Useit.Com: Time Budgets for Usability Sessions. In most companies, it's a rare and wonderful experience to have actual customers show up to use the design. You should obviously make the most of this opportunity, but companies often waste too much of their precious time with users. [Tomalak's Realm] 3:39:27 PM

SearchFox - Personalized RSS Reader. Company: Search Fox SearchFox is in private beta testing of a potentially disruptive RSS reader. It’s the first product I’ve seen that does a good job of prioritizing new content from feeds based on your historical reading behavior, as well as data gathered from the SearchFox community as a whole. This is a very big problem that I’ve written about many times. RSS readers are great for sorting through content, up to a point - after a couple of hundred feeds there is simply too much information to go through quickly. Companies are now trying to tackle the problems faced by the power users - those reading hundreds of feeds daily, in the hope that in solving their problems they will create a product that addresses the needs of the masses as well. Since they are in private beta, you’ll need to request an invitation to try the product out now. Esteban Kozak at Search Fox tells me they still have a few left, but they have almost invited the quota. Robert Scoble wrote about Search Fox last week, and Matt Marshall mentioned them briefly as well. You should also check out TechBlog, which does an excellent comparison of a number of web basedreaders, including Search Fox.  -- from [TechCrunch] 3:37:57 PM

Custom List: Must Reads. Must Reads Wired News PC Magazine Slashdot Kuro5hin Technorati Extreme iPod Lockergnome Tech News Watch News.com Make Magazine Gamers Daily GearLog [technology filter] 3:35:36 PM

Marketing Optimization 101 for Blogs. Read this article to discover the 13 essential points to optimizing your blog. By rss_feedback@lockergnome.com (Rok Hrastnik). [Lockergnome's RSS & Atom Tips] 3:19:21 PM

New Firefox Beta Out. The beta version of Firefox 1.5  is online and PC World found a few glitches. The new releases spiked the authors A9 and Greasemonkey toolbars. Chances are there are a lot of little extensions that will be broken when you upgrade. Still, compatible extensions will be out shortly.   Besides the drag and drop tabs and background-updating features alone are worth the upgrade. [technology filter] 11:48:12 AM

Note to Mary Jo: Sparkle is no Flash killer. Mary Jo Foley gives her predictions of what's coming at the PDC: More Developers, More Developers, More Developers! One thing I gotta correct. I used to think that Sparkle was a Flash killer. Hey, that was good hype cause that team hired a lot of graphic designers, including guys like Manuel Clement who used to speak at a bunch of the Flashforward conferences. But I got the demo. It is NO Flash killer. You'll get a look at the demo on Channel 9 on Wednesday after the team presents what they are doing here at the PDC. But Macromedia/Adobe's Flash is safe from the bad big boys in Microsoft. That said, Sparkle is freaking cool. Let me say that again. Don't get me wrong. Not everyone will love what we're doing. But that's why it's shock and awe. Some will be shocked. Some will be awed. I can't wait to see what the reaction is. [Scobleizer: Microsoft Geek Blogger] 11:40:40 AM

© Copyright 2005 Bill Brandon.