lundi 13 septembre 2004

Porter Novelli Pitches In For Plone So many things are going well for the Plone Foundation in the run-up to PloneCon reloaded, but here's a big one. Porter Novelli, an international marketing and media messaging firm, has offered us $25k of pro-bono marketing talent per month to help the Plone storytelling. When BlueDynamics did the Castle Sprint last year at Phil's...errr....castle, we had a curious turn of events. Two world-class concert pianists played for the sprinters in the main room. And also, a team from a major German telemagazine filmed the proceedings. The results? They wove a story of 35 developers from 14 countries working for free to the sound of Rachmaninov. The six-minute spot reached 150 million German speakers in 3 countries. All about the *story* of Plone, not the software. This is storytelling. We have something important to say and there is an audience that wants to hear it. We need talent to help make this happen, and Porter Novelli has both talent and clue. The clue comes from already grokking Plone. They used Plone to deliver a $25M campaign for the propane industry (usepropane.com), have a dozen other client Plone sites done or in the works, and have the prodigious Joel Burton, my partner in crime at the Plone Foundation, as part of their team. Barry Reicherter, who I first met at CAWorld, is responsible for this Plone Foundation effort. I first met Barry just before he went onstage during the huge press conference and delivered storytelling par excellence. This will be fun, Plone storytelling on a big stage, with real talent to help us. 7:58:44 PM   comment []

Plone seminar photos at Open Source Conferene Japan Takeshi sent a quick note with a link to photos from the Open Source Conference Japan. He says: "We had an open source conference and I headed the Plone Seminar group last Saturday. Approx. 500 unique people visited and the Plone room was full with approx. 40 people all the time :-)" I saw Mojix in the photos. Hi Mojix! 10:10:46 AM   comment []