"Discussions about knowledge management in organizations always raise the issue of sharing with the argument that people will be reluctant to share out of fear that their efforts will be appropriated by others. This is rooted in a industrial product metaphor of knowledge. See knowledge work as craft, however, and the sharing issue dissolves. Craft workers exist to share the fruits of their creating. A true knowledge craft product embodies something of the soul and personality of its creator. You share it with others not so they can copy it but so that they can find inspiration in using it in their own craft."