Wednesday, September 17, 2003

what happened with the Pepsi $1B? Steve first pointed out the logistics of promised a potential $1B prize. Here's the conclusion... The whole Pepsi billion dollar thing ended last night. I guess. I don't know. I didn't watch it. Is it just me, or did this promotion really come in like a lion and leave like a lamb? There was no real build toward the conclusion it seemed. It just sort of disappeared. I had to do a YAHOO! search to find the contest page, which isn't even updated. I finally found something over at the WB's site. That's the network that ran the actual give-away program. The big winner for this fabulous teen and young adult focused promotion? Richard Bay, 42 year old graphics teacher from Princeton, West Virginia. There's your demographic, gang. I can't imagine that anyone tuned in for this. Not to take anything away from the people who won, but they don't look like the Pepsi demographic (based on their other marketing) or the WB demographic for that matter. [Gary Stein] 11:36:53 AM    trackback []

Email data loss The failure yesterday was worse than I thought. Somehow, my FTP disk in Interarchy to my deeje.com site had what I thought was a copy of the contents of my Documents folder, which I deleted. It turned out not to be copies, but in fact, the actual contents of my Documents folder, including my Microsoft Entourage data. Lo and behold, no more email. I did make a backup of my PowerBook before our Maui trip, so I was able to recover from there, but of course I've lost a weeks worth of email. Funny how, as time goes on, my digital archive has empty spots, where data losses like this occur. A week here, a week there... Someday a family archivist will look back on my memory and see when I had system failures. 10:01:09 AM    trackback []