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 UPPER SADDLE RIVER, N.J., June 29, 2004 - Pearson Education, the 
world's largest education company, today announced the acquisition of Knowledge 
Analysis Technologies, a privately held Boulder, Colo., company that provides 
products and services based on proprietary and patented machine-learning 
technology for text understanding. Terms of the acquisition were not disclosed. 
 
The company will become a business of Pearson Education and will operate two 
divisions, The Knowledge Analysis Technologies Institute and Pearson KAT. It 
will continue to be based in Boulder. The current management will remain, 
including founder and president Dr. Thomas K. Landauer, who will report to 
Douglas Kubach, president and CEO of Pearson Educational Measurement.  
Knowledge Analysis Technologies' flagship product, the Intelligent Essay 
Assessor, is designed to automatically analyze and score standardized writing 
assessments. "We're very excited to add the knowledge and expertise of the KAT 
organization to our portfolio of solutions for the educational market," said 
Douglas Kubach. "We believe KAT's proven, valid and reliable technology offers 
Pearson many potential applications across the enterprise."   |